ALL ABOUT BEAUTY
Cura Cosmetic Competence is a service company in the field of cosmetics,
and is engaged in the development of brands, marketing concepts and
marketing strategies for cosmetics.
at a glance...
Our specialty is the detection of market niches in the field of cosmetics that we occupy independently and innovatively. We benefit from our many years of experience, because we have been successful in the cosmetics sector for more than 20 years.
CURA Cosmetic Competence, headquartered in Innsbruck, has more than 100 employees, is active throughout Europe and the World in 15 countries, has an annual turnover of over €45 million, and has an export rate of over 95%. The above-average growth in recent years also made the construction of the "Cura Cosmetic Competence Center", which was completed in 2015, necessary.
how it all began
When the Henkel Group decided to leave Tirol with the company Schwarzkopf, committed managers dared to restart, and together they founded the company Cura in 1999. Their experience and expertise in the cosmetics sector meant that the company was able to quickly establish itself in the German-speaking countries. Many own brands and licensed brands were developed and established in the market, the international network grew, and thus, from the small 3-man operation an internationally active, 80 employees comprehensive success company, that both customers and employees value for its very special corporate culture,
developed in the course of 15 years.